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Case Study: Right Management

“Using Thought Leadership to Drive Business Leads”

Right Management commissioned Linstock to develop an innovative thought leadership platform looking at women in leadership to...

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Case Study: Aston University

“ Aston retains Linstock to build the media profile of academic experts and win recognition for outstanding research. ”

Brief One of the UK’s most ambitious universities, Aston retains Linstock to build the media profile of academic experts and...

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Case Study: Newcastle University

“Raising political profile and policy influence”

Brief One of the world’s most highly regarded universities, Newcastle brought in Linstock to raise the political profile and...

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Case Study: ‘Class Ceilings’

“Class Ceilings – Promoting boardroom diversity”

Linstock created a highly effective piece of thought leadership that captured audiences’ attention and served as a platform to...

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Case Study: TheCityUK

“Strengthening business relations with China”

Enhancing the UK’s global competitiveness and creating market access for member firms in growth markets around the world is...

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Case Study: Bluefin

“The biggest change to pension rules in a generation”

Capita’s Bluefin Corporate Consulting was advised by Linstock through the biggest change to pension rules in a generation being...

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Case Study: British Gas

“Energy efficiency in social housing: making the green deal work”

British Gas is the UK’s leading energy and home services provider. Local authority and housing association decision makers...

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Case Study: Commercial Estates Group

“Shaping the London skyline”

Commercial Estates Group, a leading property investor, manager and developer, was launched into a media storm when London Mayor...

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Case Study: Equal Approach

“Big impact on a small budget: tightly targeted communications”

Equal Approach came to Linstock with a clear objective: help them sign up 500 volunteers with The Mentoring and Befriending...

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Case Study: Fidelity

“Applying the latest research to influence investor behaviour”

Fidelity worked with Linstock to improve its understanding of people’s investment behaviour, especially in relation to...

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Case Study: Grant Thornton International

“Building Thought Leadership”

International accounting and advisory company, Grant Thornton, differentiates itself as an organisation that works with dynamic...

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Case Study: TheCityUK

Managing the reputation of one of the UK's largest industry sectors

TheCityUK is the membership body for the UK’s financial and related professional services industry. Its membership includes...

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Case Study: APFA

“Managing a change in strategic direction”

A Linstock client for nine years, APFA (formerly AIFA) is the largest trade body for financial advisers in the UK (www.apfa.net)....

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Team Member: Simon Maule

Director

“We run a consultancy that works hard to understand both communications and business goals.”

Good communications has, thankfully, come a long way since I started in the late 1990s. I spent my early years toiling by a fax...

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Blog: Thought Leadership Trends 2017

“Nearly half a million people worldwide have thought leadership in their job title. ”

Thought Leadership is an exciting and growing market. But just how fast is it developing? And are some sectors embracing its...

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Blog: The Big Diversity Panto: It’s behind you! Oh no it isn’t!

“According to Grant Thornton, the number of women occupying senior business roles in the UK has moved just three percentage points in a decade and stands at a measly 22%. ”

As the high-street fills with festive shoppers and Slade blasts from the kitchen radio, I draw my own yuletide comfort from a...

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Blog: Talkin ‘Bout My Generation? You Should Be

“ In a world where wrinkles can be airbrushed, chins can be tucked and we’re all encouraged to join the cult of the gym, there’s a sense that we can put off the inevitable. ”

People tried to put them down but the baby boomer generation took over the world. Through music, fashion, sex and consumerism...

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Blog: Where next for retirement income?

“Times are changing in the world of retirement finances”

Times are changing in the world of retirement finances. April’s pensions freedoms have altered the industry beyond recognition...

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Blog: Can I be electric too?

“It seems that the initiatives to date have failed to address perception issues that prevent electric vehicles going mainstream.”

We’re all from families full of eccentrics, if the Gallagher brothers are to be believed, because the UK is turning electric....

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Blog: Every Little Helps… when it comes to community engagement

“Wherever you stand on the expansion of the blue and white empire, it’s easy to see why they may be feeling damned if they do and damned if they don’t. ”

When he hasn’t been strutting his stuff as the latest incarnation of everyone’s favourite serial monogamist, Henry VIII,...

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Blog: How can we get ‘Pension wise’?

“The ‘Pension wise’ brand is a good start, but there’s not long left. They’ve got their work cut out.”

So, a little under three months from the introduction of the government’s wide-ranging pension reforms, the guidance guarantee...

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Blog: Talking Rubbish – littering and behaviour change

“This week, MPs on the Commons Communities & Local Government Committee will be talking rubbish…”

This week, MPs on the Commons Communities & Local Government Committee will be talking rubbish…as they grill executives from...

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Blog: Shifting influence in higher education policy

“HE has been spoiled by the obvious passion of David Willetts and should get used to a Minister dispassionately administering as he would in any other Whitehall posting”

Thanks to the unprecedented combination of variables that include UKIP, the Greens, SNP and lack of public enthusiasm for any of...

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Blog: What’s putting the brakes on sustainable travel in Scotland?

“Car travel is up in Scotland, despite efforts to promote sustainable transport. So, what has contributed to this change? And why are existing campaigns failing to make an impact?”

Last week Transport Scotland released their annual Transport and Travel Statistics Bulletin, showing that car drivers and...

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Blog: The results are in – how did universities fare during clearing?

“...on what has become the most aggressive day of university marketing and communications activity, it’s worth reflecting on ways the day and the process of clearing has changed ”

It’s D-Day (hopefully not literally) for A-level students across the country. Envelopes are being opened, jumping gaggles of...

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Blog: Gaming the system

“Should virtual criminals in video games receive the same penalties as real-world thieves?”

Last week Conservative MP Mike Weatherley, David Cameron’s chief adviser on intellectual property, asked ministers to consider...

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