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Case Study: Right Management

“Using Thought Leadership to Drive Business Leads”

Right Management commissioned Linstock to develop an innovative thought leadership platform looking at women in leadership to...

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Case Study: Aston University

“ Aston retains Linstock to build the media profile of academic experts and win recognition for outstanding research. ”

Brief One of the UK’s most ambitious universities, Aston used Linstock to build the media profile of academic experts and win...

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Case Study: Circle Housing

“The project aims to influence the way staff and customers think about their finances and encourage financial planning.”

Brief Linstock was commissioned to develop a behaviour change communications strategy for the launch of Circle Housing Money,...

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Case Study: ‘Class Ceilings’

“Class Ceilings – Promoting boardroom diversity”

Linstock created a highly effective piece of thought leadership that captured audiences’ attention and served as a platform to...

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Case Study: TheCityUK

“Strengthening business relations with China”

Enhancing the UK’s global competitiveness and creating market access for member firms in growth markets around the world is...

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Case Study: British Gas

“Energy efficiency in social housing: making the green deal work”

British Gas is the UK’s leading energy and home services provider. Local authority and housing association decision makers...

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Case Study: Grant Thornton International

“Building Thought Leadership”

International accounting and advisory company, Grant Thornton, differentiates itself as an organisation that works with dynamic...

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Case Study: TheCityUK

Managing the reputation of one of the UK's largest industry sectors

TheCityUK is the membership body for the UK’s financial and related professional services industry. Its membership includes...

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Blog: Negotiating Ideas: Lessons From Brexit

“A competing approach is rarely productive within a business because agreement usually requires a wide range of people to work together”

The UK’s Brexit negotiating stance has so far been positional and assertive. It is an attitude theorists would call...

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Blog: Building success: why architects could thrive as thought leaders

“Are architects missing a trick by not doing more to offer new insights and fresh perspectives on the pressing issues affecting them, their customers and their staff?”

Earlier this year, leading names in architecture including Lord Rogers and David Chipperfield wrote an open letter to the...

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Blog: Daft Punk & The Digital Brain: Work It Harder

“As Daft Punk famously sang, when it comes to your thought leadership: work it harder, make it better.”

Received wisdom holds that sales and marketing materials need to look slick and professional. Fonts that are easy on the eye,...

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Blog: International Women’s Day: What’s The Point?

“We’ve known for 50 years that providing people with information alone does not change their behaviour.”

Following the phenomenal popularity of events like Blue Monday and Movember, awareness campaigns of one kind or another now take...

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Blog: The Influence Of Broadcast Media

“We've partnered with Markettiers to create an infographic on the power of broadcasting.”

Technology is sounding the death knell for traditional broadcasters, right? Well, no actually. We partnered with Markettiers to...

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Blog: Ageing Society: Are We Beginning to Lose Interest?

Senior Consultant

“While solutions remain elusive, our demographic time bomb is no longer a ‘new’ issue. ”

In the past ten years, the challenge posed by our ageing society has stopped being a low-key issue concerning a few experts and...

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Blog: Red box thinking: Rabbits and budgeting

“Communications planning and budgeting requires striking the right balance between meeting short-term targets and laying the foundations for long-term impact.”

The Chancellor’s Budget is famous for its rabbits. Remember George Osborne’s £12bn boost to spending on infrastructure? Or...

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Blog: Liberal Luvvies Urged to Dial Down Trump Grumps

“High-profile luvvies are in danger of reinforcing the very factors that allowed Trump and Farage to succeed in the first place.”

If the BAFTAs are anything to go by, this week’s Oscars ceremony will be used as a political platform to rail against Donald...

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Blog: Thought Leadership Trends 2017

“Nearly half a million people worldwide have thought leadership in their job title. ”

Thought Leadership is an exciting and growing market. But just how fast is it developing? And are some sectors embracing its...

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Blog: The Big Diversity Panto: It’s behind you! Oh no it isn’t!

“According to Grant Thornton, the number of women occupying senior business roles in the UK has moved just three percentage points in a decade and stands at a measly 22%. ”

As the high-street fills with festive shoppers and Slade blasts from the kitchen radio, I draw my own yuletide comfort from a...

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Blog: Talkin ‘Bout My Generation? You Should Be

“ In a world where wrinkles can be airbrushed, chins can be tucked and we’re all encouraged to join the cult of the gym, there’s a sense that we can put off the inevitable. ”

People tried to put them down but the baby boomer generation took over the world. Through music, fashion, sex and consumerism...

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