Tom Yazdi

Developing successful campaigns means knowing what’s going on in the world, and how people’s behaviour is changing.

Associate Director

At Linstock, I lead thought leadership projects for clients including Grant Thornton International, Bovill and Canada Life. I also develop Linstock’s own programme of thought leadership and PR.

The best thing about what we do? To deliver successful campaigns you have to know what is going on in the world and how things are changing. It means we’re always learning new things. I believe clients like working with Linstock because we’re open and honest – and we know our stuff. We’re not afraid to challenge conventional wisdom, but we never assume we’re right either.

I previously worked at a London-based PR company where I boosted the media profiles of clients including a top 20 accountancy firm and a leading recruiter. I also worked for a national integrated marketing agency and a Birmingham-based market research consultancy.

I have a BA in Journalism, Film and Broadcasting from Cardiff University, and the Diploma in Public Relations from the Public Relations Consultants Association.