Linstock’s Friday Takeaway – 3 June 2016

“We’ll be attending Behavioural Exchange 2016, a conference exploring the latest application of behavioural science across the world.”

In the news

Good week: UK
Britain has been ranked fourth in the Good Country Index, a global league measuring the contribution countries make to the common good. Boosted by its contribution to science and technology with a high number of Nobel prize wins and international publications, the UK beat countries such as France and Germany. Guided by the UN, World Bank and other international organisations, the survey used 35 separate indicators including international security, peace and wellbeing.

Bad week: Gender pay gap
The gender pay gap once again hit the front page of the Financial Times this morning, this time in light of new research highlighting the presence of the phenomenon among children. Halifax’s annual pocket money survey has shown that in the past year, boys received 13% more weekly pocket money than girls – up from 2% last year. The survey, which involved more than 1,200 children and 575 parents also reveals that 40% of children thought they should be given more money, yet boys were the ones more likely to complain and ask for more. Psychologists have outlined how the attitudes of the children surveyed reflect adult behaviour in the workplace, with men tending to be more confident when asking for promotions and pay rises.

Good week: Deep sea divers
320 years of using paper money is slowly coming to an end with the Bank of England announcing the UK’s first plastic banknote. The new banknotes will be made from polymer, a material manufactured from a transparent plastic film and coated with an ink layer that experts claim is cleaner, more durable and more secure than paper. The first of the new five-pound notes – featuring Winston Churchill – will be unveiled next Thursday and go into full circulation in September. Deep sea divers will no doubt welcome the newfound ability to carry water-resilient fivers while out at sea.

Bad week: BHS
BHS has suffered a blow in what commentators are calling the biggest retail collapse since Woolworths in 2008. 163 stores will disappear from high streets across the UK with 11,000 workers losing their jobs. Despite efforts to find a buyer, a rescue deal for BHS could not be agreed because of the substantial amount of cash needed to rebuild the business. Former owners Sir Philip Green and Dominic Chappel have left the retailer with a £571m pension deficit. An investigation by MPs into the circumstances surrounding BHS is underway.

Client news
New research from Dr Raffaele Filieri, a leading academic from Newcastle University Business School, featured in Travel Daily News revealing insights into online consumer reviews.

Linstock news
The value of a university education has been under scrutiny in recent years, with applicants looking beyond course quality and league table rankings in pursuit of the best student experience. In his latest blog post, ‘Student accommodation: a magnet for international students?’, Director Jon Bennett explains how student accommodation may be able to influence applicants’ decisions.

Coming Up
We’ll be attending Behavioural Exchange 2016, a conference exploring the latest application of behavioural science across the world. We’ll also be attending a lecture reviewing measurement best practice and the impact of metrics in B2B marketing.